So to start with earlier than I get in to why Fb is in bother I simply need to say iam a share holder of Fb.
So there’s some studies that apple need to change iMessage and they’ll give it a contemporary replace. Apple needs iMessage to be extra like a social media website and I believe this might be a worrying scenario for Fb or it might flop for Apple. Here is the hyperlink for the rumours
Let’s go to why I believe this might be successful if apple performs their playing cards proper. 1st cause is apple has good model loyalty let’s take a look at after they eliminated the headphone jack and introduced airpods In. At first airpods obtained a variety of hate it did not appear like it was going to be successful however after time airpods itself could be a 100$ billion greenback firm. Apples telephone are a giant success and there is no slowing down and eventually iMessage it is self is a giant success. Iam from the UK so iMessage is not that huge like it’s within the USA WhatsApp is the larger one and it is the identical for the remainder of the world however within the USA iMessage is huge and that is additionally had been Fb makes most of their cash. When apple launch the brand new replace I might see this being successful they may additionally steal customers and display screen time from Fb and the opposite social media websites like Snapchat. I personally suppose Snapchat is in additional bother as a result of most individuals use Snapchat to message solely and if apple make iMessage look extra enticing individuals might begin leaving Snapchat.
Then again this might flop. One cause why I believe it might flop is as a result of iMessage is a closed ecosystem and in the event that they preserve it closed individuals would not go away WhatsApp or Snapchat as a result of they nonetheless need to message their mates on android. Then again if apple determine to open iMessage individuals might promote their iPhones and purchase androids.
One more reason why this might probably fail is as a result of many firms have tried to compete with Fb they usually have all failed like Google for instance they failed their try at a social media website.